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This web site states the following, "EGMA Institute is a progressive level-based training program that takes an optometrist or an optical store sales person through a series of interactive courses and provides them with optical business knowledge and practice knowledge along with empowering them with the confidence needed to raise their work proficiency." Our analyzers noticed that the web site stated " EGMA Lens offers the best in eyewear lenses for MENA region requirements and customer needs." The website's header had Porsche Design as the most important optimized keyword. It is followed by Porsche Design Sunglasses, Porsche Design Frames, and Mercedes-Benz Style which isn't as highly ranked as Porsche Design. The next words egma.ae uses is Mercedes-Benz Style Sunglasses. Mercedes-Benz Style Frames was included and could not be understood by search engines.